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      <title>Tools, Thoughts and Things one can Do with a little Time and Hardly any Resources</title>
      <link>http://ambjorn.com/consulting/</link>
      <description>Useful resources and  tools picked up along the way... And a few thoughts, mainly around communications, technology, volunteering and Web 2.0 --- Intended for existing Third Sector clients in the UK, Brazil, South Africa etc. but others may find it useful too. </description>
      <language>en</language>
      <copyright>Copyright 2008</copyright>
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            <item>
         <title>Nonprofits &amp; NGOs Using Mobile Phones and SMS for Social Change</title>
         <description><![CDATA[ <p><a title="NetSquared ThinkTank" target="_blank" href="http://www.netsquared.org/blog/britt-bravo/"><img width="125" vspace="10" hspace="5" height="65" border="0" align="right" title="NetSquared" alt="NetSquared" src="http://www.netsquared.org/sites/netsquared.org/files/images/Net2-share-build.gif" /></a>The recent <a title="Mobile World Congress" target="_blank" href="http://www.mobileworldcongress.com/">Mobile World Congress</a> (held every year in Barcelona) coincided with an interesting <a title="net2thinktank tag on NetSquared" target="_blank" href="http://www.netsquared.org/tags/net2thinktank">NetSquared ThinkTank</a> question: &quot;<strong><a target="_blank" href="http://www.netsquared.org/blog/britt-bravo/join-net2thinktank-how-can-nonprofits-ngos-use-mobile-phones-and-sms-social-change"><strong>How Can Nonprofits and NGOs Use Mobile Phones and SMS for Social Change?</strong></a>&quot; -</strong> I fully intended to throw my five pence worth in, especially as I was blogging for the 65K strong internal audience of a major mobile technology firm, but with so many other deadlines that week, this was one I missed. Lots of others did make it though, including at least one other delegates at the congress, and I highly recommend that you head over to Britt Bravo's excellent sum-up <a href="http://www.netsquared.org/blog/britt-bravo/net2thinktank-nonprofits-ngos-using-mobile-phones-and-sms-social-change" target="_blank" title="Net2ThinkTank: Nonprofits &amp; NGOs UsIng Mobile Phones and SMS for Social Change">here</a>.</p>     <p>Also, here are some links to people well worth knowing if this is an area of interest - first up is <a title="SwarmTeams" target="_blank" href="http://home.swarmteams.com/">SwarmTeams</a>, run by the indefatigable Ken Thompson. I first ran into him at an event held by the <a title="The RSA" target="_blank" href="http://www.rsa.org.uk/">RSA</a> in partnership with <a title="Policy Unplugged - Making sense of a complex world" target="_blank" href="ttp://www.policyunplugged.org/">Policy Unplugged</a> back in 2006 and got to try an early beta which I have to admit I wasn't too taken with. Then I ran into Ken again at the <a href="http://www.policyunplugged.org/digitalmedialiteracysummit">Digital Media Literacy Summit 2007</a> and he kindly gave me a second chance. Well, the concept has come a very long way ... Here's a tool for engaging people with SMS that really works. A couple of favourite features are notice-board posting from your phone and audience questions for conference Q&amp;As, but there is much more functionality. Have a look at <a title="http://home.swarmteams.com/" target="_blank" href="http://home.swarmteams.com/">http://home.swarmteams.com/</a> - the site is commercially oriented, but I know Ken would like to work with the 3rd sector too.</p>   <p>The second one is the <a title="Using Mobiles for Advocacy  - Tactical Technology" target="_blank" href="http://new.tacticaltech.org/node/399">Using Mobiles for Advocacy</a> project at the <a title="http://www.tacticaltech.org/" target="_blank" href="http://www.tacticaltech.org/">Tactical Technology Collective</a> - Head over to their site to learn more about what they've got going on.</p> <p>Last but not least - whilst the Mobile World Congress is driven around new developments such as <a title="Femtocells - Wikipedia" target="_blank" href="http://en.wikipedia.org/wiki/Femtocell">Femtocells</a>, <a title="LTE - Wikipedia" target="_blank" href="http://en.wikipedia.org/wiki/3GPP_Long_Term_Evolution">LTE</a> and <a title="WiMAX - Wikipedia" target="_blank" href="http://en.wikipedia.org/wiki/Wimax">WiMAX</a>, an award is also handed out for 'Best Use of Mobile for Social &amp; Economic Development' - in conjunction with the <a title="GSMA Development Fund" target="_blank" href="http://www.gsmworld.com/developmentfund/">GSMA Development Fund</a>. Also, there was a panel on <a title="MWC Panel Overview" target="_blank" href="http://www.mobileworldcongress.com/cgi-bin/mwc_dets.cgi?session_id=CC-301">technology to reach the bottom of the pyramid</a> which specifically dealt with some of the unique challenges of deploying mobile networks in emerging economies. An example of one opportunity that could help drive development in some areas is to bring banking to the unbanked - <a title="http://www.charged.mobi/ - Mobile banking for the masses" target="_blank" href="http://www.charged.mobi/article.php?type=article&amp;id_article=1894">as covered here</a>. </p> <p><em><strong>Earlier articles that may be of interest:&nbsp;</strong></em></p> <ul> <li><a href="http://ambjorn.com/consulting/2007/09/net2thinktank_what_is_needed_t.html">Net2ThinkTank: What is needed to facilitate more nonprofits' adoption of the social web?</a></li> <li><a href="http://ambjorn.com/consulting/2007/10/netsquared_uk.html">NetSquared UK</a></li> <li><a href="http://ambjorn.com/consulting/2007/09/ukvpm_discussion_on_eintellige.html">UKVPM Discussion on e-Intelligence Handbook</a> <br /> </li> </ul> ]]></description>
         <link>http://ambjorn.com/consulting/2008/02/nonprofits_ngos_using_mobile_p_1.html</link>
         <guid>http://ambjorn.com/consulting/2008/02/nonprofits_ngos_using_mobile_p_1.html</guid>
         <category>Web 2.0</category>
         <pubDate>Thu, 28 Feb 2008 00:32:00 +0000</pubDate>
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         <title>Web 2.0 Workshop Video Jukebox</title>
         <description><![CDATA[ <p><img width="148" vspace="0" hspace="10" height="163" border="0" align="right" src="http://www.themeltingpotedinburgh.org.uk/Portals/0/tmp_building.JPG" alt="The Melting Pot Building on Rose St. - Picture Courtesy of the Melting Pot" title="The Melting Pot Building on Rose St. - Picture Courtesy of the Melting Pot" />Earlier this week we squeezed a stack of Scotland's leading agents of social change into a conference room at the new centre for social innovation on Rose St. in Edinburgh and we spent a couple of intensive hours exploring some of the basics of blogging, wikis and whatnot. Special thanks to Claire and Adam at the <a href="http://www.themeltingpotedinburgh.org/">Melting Pot</a> for their help getting this off the ground.<br />       </p>                   <p>   It is clear there is a strong desire to improve skills for connecting and collaborating using the web amongst Scottish social innovators. I am working with the leadership team at the Melting Pot to nail down some dates for 2008. </p>                   <p><a href="http://feeds.feedburner.com/consultingambjorn">Stay tuned via RSS</a> to get the fixtures as they are announced.  </p>                   <p>Afterwards some of the more advanced participants including the bloggers <a href="http://osbert.org/">Osbert Lancaster</a> and <a href="http://www.myshelegoldberg.com/words/">Myshele Goldberg</a> convened at the nearby Abbotsford to discuss what they'd really like to work on in 2008 and we agreed that there was a need for a number of sessions under the following headings:  </p>                           
<ul><strong>Technology, Techniques &amp; Tactics for <a title="http://en.wikipedia.org/wiki/Newbie" href="http://en.wikipedia.org/wiki/Newbie">Newbies</a> </strong>        <li><a href="http://ambjorn.com/consulting/2007/03/why_is_web_20_so_important_any_1.html">Why is Web 2.0 so Important Anyway?</a>  </li>       <li><a href="http://ambjorn.com/consulting/2007/07/organised_information_being_ab.html">Organised Information = Being Able to Get Stuff Done</a></li>                 <li>Basic '<a href="http://e-intelligence.weebly.com/beginnersiniciantes.html">Get stuff done</a>' tips and tricks including <a href="http://ambjorn.com/consulting/2007/05/good_stuff_from_google.html">Good Stuff from Google</a></li>                <li><a href="http://ambjorn.com/consulting/2007/08/getting_the_word_out.html">Getting the word out</a> and <a href="http://ambjorn.com/consulting/2007/09/getting_the_word_out_ii.html">Getting the word out II</a></li>      </ul>              <ul><strong>Technology, Techniques &amp; Tactics - Masterclasses</strong>             <li><a href="http://ambjorn.com/consulting/2007/09/ukvpm_discussion_on_eintellige.html">Volunteer and Supporter Engagement</a> - Case Studies</li>       <li><a href="http://ambjorn.com/consulting/2007/04/understanding_users_tools_and.html">Understanding Users: Tools and Why</a></li>                 <li><a href="http://ambjorn.com/consulting/2007/10/open_source_options_os_and_app.html">Free and Open Source Options: OS and Apps</a></li>       <li class="module-list-item"><a href="http://ambjorn.com/consulting/2007/06/eintelligence_for_academics.html">e-Intelligence for Academics</a></li></ul>
<ul> <strong>Culture &amp; Strategy</strong>
<li><a href="http://ambjorn.com/consulting/2007/03/why_is_web_20_so_important_any_1.html">Why is Web 2.0 so Important Anyway?</a> and <a href="http://ambjorn.com/consulting/2007/11/call_for_papers_and_photos_fro.html">Towards a critique of web 2.0</a> </li>       <li><a href="http://ambjorn.com/consulting/2007/09/walled_gardens_vs_open_collabo.html">Village Green vs. Walled Garden</a></li>           <li><a href="http://ambjorn.com/consulting/2007/10/open_source_options_os_and_app.html">Free and Open Source Options: OS and Apps</a>  </li>      </ul>         <p>Now for those who can't wait till the new year to learn more about some of these, check out the articles above, or have a play with the video selection below:</p> ]]></description>
         <link>http://ambjorn.com/consulting/2007/12/web_20_workshop_video_jukebox.html</link>
         <guid>http://ambjorn.com/consulting/2007/12/web_20_workshop_video_jukebox.html</guid>
         <category>Collaboration</category>
         <pubDate>Fri, 21 Dec 2007 10:51:50 +0000</pubDate>
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         <title>e-Intelligence for Scottish Social Entrepreneurs &amp; Activists</title>
         <description><![CDATA[<p><img width="195" height="175" border="0" align="right" alt="MeltingPotLogo.jpg" title="Melting Pot Logo" src="http://ambjorn.com/consulting/MeltingPotLogo.jpg" /> Later this month I'll be running a pilot for a new workshop specificially for <a href="http://ambjorn.com/consulting/e-Intelligence%20for%20Social%20Entrepreneurs%20and%20Activists.pdf">Scottish Social Entrepreneurs &amp; Activists</a> - an adaptation of the advanced version of the <a href="http://e-intelligence.weebly.com/">The S&atilde;o Paulo e-Intelligence Programme</a>.  </p><p>- It'll be at <a href="http://www.themeltingpotedinburgh.org/">The Melting Pot</a>, Edinburgh's superb new centre for <a href="http://en.wikipedia.org/wiki/Social_innovation">social innovation</a> which I have talked about <a href="http://ambjorn.com/consulting/2007/11/call_for_papers_and_photos_fro.html">briefly</a> before. We have a great line-up of people attending who will help shape future delivery for maximum relevance and impact for a Scottish audience. </p><p>We've filled the seats but if you feel that you really could add something whilst rubbing shoulders with some of Scotland's leading lights on the social enterprise scene then we'll try and squeeze you in. Simply drop me a line - michael <em>at</em> ambjorn.com  </p><p>- We kick off at 3pm on the 18th of December.   Dates for workshops next year will be put here in due course so make sure you <a href="http://feeds.feedburner.com/consultingambjorn">subscribe to the RSS feed</a> to stay posted - or if you are e-mail driven, use the Feedburner powered sign-up box in the right hand margin.  </p><p>If you want to learn more about The Melting Pot, check out this <a href="http://www.themeltingpotedinburgh.org.uk/offering/TMP%20Info%20Pack%201%20Aug%2007.pdf">PDF</a> which has the full lowdown.</p>]]></description>
         <link>http://ambjorn.com/consulting/2007/12/eintelligence_for_scottish_soc.html</link>
         <guid>http://ambjorn.com/consulting/2007/12/eintelligence_for_scottish_soc.html</guid>
         <category>Collaboration</category>
         <pubDate>Mon, 03 Dec 2007 09:24:33 +0000</pubDate>
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         <title>Call for Papers (and Photos) from Re-imagining Democracy - Towards a critique of web 2.0</title>
         <description><![CDATA[  <p>Somewhat prompted by <a title="David Wilcox on social media, engagement, collaboration" target="_blank" href="http://www.designingforcivilsociety.org/">David Wilcox</a>' interesting recent <a title="Two views on e-petitions, from e-democracy 07" target="_blank" href="http://www.designingforcivilsociety.org/2007/11/two-views-on-e-.html">post on e-petitions</a> (and interviews) where he talks about the (different) e-petition systems deployed by respectively the Scottish Parliament and Westminster I thought I'd share a call for papers that came through just as I was recently catching up with <a title="Osbert's Ethical Enterprise" target="_blank" href="http://osbert.org/">Osbert Lancaster</a> at the superb new <a title="The Melting Pot - Creating the space" target="_blank" href="http://www.themeltingpotedinburgh.org/">Melting Pot</a> in Edinburgh (more about the latter in due course): <br />  </p>   <blockquote><em><strong>Call for papers - Towards a critique of web 2.0</strong></em><br />  <br />  Online journal Re-public invites contributions for its upcoming special issue entitled: &quot;Towards a critique of the social web &quot;. Launched with a debate between Trebor Scholz and Paul Hartzog, the issue aims to explore the larger political questions that are often neglected under the web 2.0 hype. The debate is organised along five axes: <br />  1.&nbsp;&nbsp; &nbsp;production <br />  2.&nbsp;&nbsp; &nbsp;exploitation <br />  3.&nbsp;&nbsp; &nbsp;individuality/collectivity <br />  4.&nbsp;&nbsp; &nbsp;cultural difference <br />  5.&nbsp;&nbsp; &nbsp;activism <br />  <br />  We invite practically all types of contributions:<br />  <br />  - Essays that deal with any of these five political dimensions of the social web or that criticise the choice of these five. These essays should be approximately 1.500 words long.<br />  <br />  - Shorther commentaries on the <a title="http://www.re-public.gr/en/?p=201" target="_blank" href="http://www.re-public.gr/en/?p=201">Hartzog-Scholz</a> debate. Both, authors will respond to criticisms, closing provisionally the special issue.<br />  <br />  - Photos, audio, videos, or links to projects or key texts that illuminate, criticise, put in context the special issue. <br />  <br />  - Anything else that we haven't thought about.<br />  <br />  Please submit contributions in any electronic format to:<br />  <br />  phatzopoulos AT re-public.gr<br />  <br />  Deadline for articles: There is practically no deadline. The special issue will be an ongoing project, with a provisional first ending on January 15, 2008.<br />  <br />  For more information, see <a title="http://www.re-public.gr/en/" target="_blank" href="http://www.re-public.gr/en/">http://www.re-public.gr/en/</a></blockquote>   ]]></description>
         <link>http://ambjorn.com/consulting/2007/11/call_for_papers_and_photos_fro.html</link>
         <guid>http://ambjorn.com/consulting/2007/11/call_for_papers_and_photos_fro.html</guid>
         <category>Web 2.0</category>
         <pubDate>Mon, 12 Nov 2007 07:29:48 +0000</pubDate>
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         <title>Free and Open Source Options: OS and Apps</title>
         <description><![CDATA[<p>Nobody in their right mind will pay for something if an equivalent can be had for free right? Well, that depends on how you define free. Open Source software can be had at no cost - but that doesn't mean it is free to run. You still need hardware and support and it is especially the latter that has kept many people from giving Open Source a go. Hardware-wise it just might get more juice out of what you've already got than XP, Vista or Mac OSX.</p><p>In this article, perhaps a bit more technical than usual, we'll look at a couple of recent developments on the Open Source Operating System front and also a bit about alternatives to application suites like Microsoft Office.</p><p><a href="http://nosi.net/" target="_blank" title="NOSI"><img width="249" vspace="10" hspace="10" height="104" border="0" align="left" title="Nonprofit Open Source Initiative" alt="Nonprofit Open Source Initiative" src="http://nosi.net/files/chameleon_logo.jpg" /></a>If you're completely new to Free and Open Source Software (FOSS) or you're simply looking for a good primer for reference then I recommend the recently updated '<a title="Choosing and Using Free and Open Source Software: A primer for nonprofits" target="_blank" href="http://nosi.net/projects/primer">Choosing and Using Free and Open Source Software: A primer for nonprofits</a>' published by <a title="Nonprofit Open Source Initiative" target="_blank" href="http://nosi.net/projects/primer">NOSI</a> and incidentally sponsored by my alma mater. It is a PDF ... and some 72 pages. If that's a bit too much detail then maybe just read on instead in the first instance. &nbsp;&nbsp; &nbsp;</p><p>Let's start with Operating Systems and specifically <a href="http://www.ubuntu.com/" target="_blank" title="Ubuntu">Ubuntu</a> - I last wrote about this free Linux distribution further to Jayne Cravens <a href="http://ambjorn.com/consulting/2007/09/ukvpm_discussion_on_eintellige.html" target="_blank" title="UKVPM Discussion on e-Intelligence Handbook">asking on the UKVPM group</a> if the <a href="http://e-intelligence.weebly.com/" target="_blank" title="The S&atilde;o Paulo e-Intelligence Programme">S&atilde;o Paulo e-Intelligence Programme</a> doesn't promote (not to say propagate) non-Windows software - and I've been meaning to talk a little bit more about this superb open source operating system since (and a further hat tip Jayne for <a href="http://blogs.forumer.com/jcravens/42802/" target="_blank" title="Jayne Blog (Volunteerism, Nonprofit Tech, Civil Society, etc.)">writing about the primer above</a>). </p><p>Now, I was an on-and-off Linux user back in my IBM days but had written it off for deployment to small charities as I felt it&rsquo;d need to much training and support. In those days one distributor (<a href="http://www.redhat.com/" target="_blank" title="Red Hat">Red Hat</a>) set out to make money just from supporting their free <a href="http://en.wikipedia.org/wiki/Linux_distribution" target="_blank" title="More about Linux Distributions on Wikipedia">distribution</a>, not the development work that went into it. Meaning: If corporates with vast IT departments couldn't deploy without huge support contracts, how would a small not-for-profit? Now their share price is sliding but I am not sure it is because of a reduced need for Linux support. Or is it?</p><p><a href="http://www.ubuntu.com/" target="_blank" title="Ubuntu"><img width="202" vspace="10" hspace="10" height="55" border="0" align="right" title="Ubuntu Logo" alt="Ubuntu Logo" src="http://www.ubuntu.com/themes/ubuntu07/images/ubuntulogo.png" /></a></p><p>Ubuntu version 7.10, which has recently come out of beta, is quite something else compared to my encounters with Debian, Suse, Red Hat etc.&nbsp;</p><p> It positively rocks. Installs like a dream and runs faster than XP (and <a href="http://www.mediainfluencer.net/2007/10/microsoft-vista/" target="_blank">my guess Vista</a>) by far as it is simply much less bloated both when it comes to footprint and resource utilisation. It frees up a significant amount of extra space on the harddisk as the file system is more efficient - around 10gb in my case on a comparative disk with similar file load.</p>]]></description>
         <link>http://ambjorn.com/consulting/2007/10/open_source_options_os_and_app.html</link>
         <guid>http://ambjorn.com/consulting/2007/10/open_source_options_os_and_app.html</guid>
         <category>Web 2.0</category>
         <pubDate>Tue, 30 Oct 2007 17:47:08 +0000</pubDate>
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         <title>NetSquared UK</title>
         <description><![CDATA[<p><img width="125" height="65" border="0" align="right" src="http://www.netsquared.org/sites/netsquared.org/files/images/Net2-share-build.gif" alt="NetSquared UK" title="NetSquared UK" />I've talked about NetSquared before in the article <a href="http://ambjorn.com/consulting/2007/09/net2thinktank_what_is_needed_t.html">Net2ThinkTank: What is needed to facilitate more nonprofits' adoption of the social web?</a> - and now it looks like a lot more on this front will happen with a UK perspective. - Head over to David Wilcox' <a href="http://www.designingforcivilsociety.org/2007/10/new-uk-initiati.html" target="_blank" title="Designing for Civil Society: New UK initiative for web-enabled social innovation starts in the pub">Designing for Civil Society</a> to learn all about the first meeting ... or if you're pressed for time then David's interview with <a href="http://www.ctt.org/" target="_blank" title="Charity Technology Trust">CTT</a>'s <a href="http://www.ctt.org/about_ctt/9.asp#william" target="_blank" title="William Hoyle Profile">William Hoyle</a> which summarizes the event nicely:</p><center>																															<a rel="enclosure" href="http://blip.tv/file/get/Davidwilcox-NewUKInitiativeForWebenabledSocialInnovationStartsInThe241.flv" onclick="window.popup_player_452543 = window.open('http://blip.tv/file/447298/?skin=popup&file_type=flv','post_452543','toolbar=no,scrollbars=no,directories=no,resizable=yes,width=360,height=305,top=20,left=20,location=no,menubar=no,status=yes,'); return false;"><img src="http://blip.tv/file/get/Davidwilcox-NewUKInitiativeForWebenabledSocialInnovationStartsInThe241.flv.jpg" /></a>		<br />		<a rel="enclosure" href="http://blip.tv/file/get/Davidwilcox-NewUKInitiativeForWebenabledSocialInnovationStartsInThe241.flv" onclick="window.popup_player_452543 = window.open('http://blip.tv/file/447298/?skin=popup&file_type=flv','post_452543','toolbar=no,scrollbars=no,directories=no,resizable=yes,width=360,height=305,top=20,left=20,location=no,menubar=no,status=yes,'); return false;">Click To Play</a>																						</center>
<p>Really looking forward to seeing this develop in the coming months... </p><p>In the meantime, if you're not already signed up to attend <a href="http://www.policyunplugged.org/">Policy Unplugged</a>'s <a href="http://www.policyunplugged.org/welcome_to_the_uk_film_councils_digital_media_literacy_summit">Digital Media Literacy Summit</a> at Channel 4 on the 8th of November then, if you're lucky, there might still be a ticket to had if you go <a href="http://dmlsummit08.eventbrite.com ">here</a>. There's also a Facebook group <a href="http://www.facebook.com/event.php?eid=12864990054">here</a>.</p>
<p>Hat tip to Steve Moore for bringing me along yesterday.</p>]]></description>
         <link>http://ambjorn.com/consulting/2007/10/netsquared_uk.html</link>
         <guid>http://ambjorn.com/consulting/2007/10/netsquared_uk.html</guid>
         <category></category>
         <pubDate>Fri, 26 Oct 2007 11:49:22 +0000</pubDate>
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         <title>Recognising Volunteer Efforts: Young Achievers</title>
         <description><![CDATA[<p><a target="_blank" href="http://www.youngachievers.co.uk/"><img width="170" height="67" border="0" align="right" title="Nominate now" alt="Nominate now" src="http://www.youngachievers.co.uk/public/graphics/img_logo.gif" /></a>Just a quick link to the Young Achievers initiative - a great opportunity to recognise the hard work of any young people working hard for your organisation on a volunteering basis. It is, alas, England only - but I thought I'd mention it anyway. I certainly have a couple of nominations to make.</p><p><strong><em>Do also see this previous article:</em></strong> <a href="http://ambjorn.com/consulting/2007/04/a_few_resources_for_volunteer.html">A few Resources for Volunteer Managers<br /></a></p>]]></description>
         <link>http://ambjorn.com/consulting/2007/10/recognising_volunteer_efforts.html</link>
         <guid>http://ambjorn.com/consulting/2007/10/recognising_volunteer_efforts.html</guid>
         <category>Events, Grants, Awards</category>
         <pubDate>Fri, 19 Oct 2007 11:41:41 +0000</pubDate>
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         <title>UKVPM Discussion on e-Intelligence Handbook</title>
         <description><![CDATA[<p class="MsoNormal">I've mentioned the <a href="http://groups.yahoo.com/group/UKVPMs/">UKVPM group on Yahoo</a> in an earlier post (<a href="http://ambjorn.com/consulting/2007/04/a_few_resources_for_volunteer.html">A few Resources for Volunteer Managers</a>) and I recently shared the S&atilde;o Paulo <a href="http://e-intelligence.weebly.com/beginnersiniciantes.html" target="_blank" title="e-Intelligence Programme 'Getting Stuff Done Handbook'">e-Intelligence Programme 'Getting Stuff Done Handbook'</a> with the list in the hope that it might benefit a broader audience. </p><p class="MsoNormal">Jayne Cravens, of <a href="http://www.coyotecommunications.com/" target="_blank" title="http://www.coyotecommunications.com/">Coyote Communications</a> and also one of the all-time most active contributors to the UKVPM list, raised a number of issues - the answers to which I thought might be of interest to people who do not subscribe to the list.<br /></p><p class="MsoNormal"> </p>    <p class="MsoNormal">It should be said that the handbook is normally given to people in conjunction with a workshop. In other words, it is a distillation of a much more detailed effort. But I can see that for non-workshop readers it makes sense entirely, in some cases, to expand it to take a broader view that would include some of the context otherwise delivered in our workshops. Issues specifically raised by Jayne (in <strong>bold</strong>/<em>italics</em>/<strong><em>both</em></strong>) leading to the clarifications below:</p><p class="MsoNormal">&nbsp;</p>  <p class="MsoNormal"><strong>Why VoIP:</strong></p>  <p class="MsoNormal">First of all, not everybody can use Skype. I&rsquo;ll include <a href="http://www.ivisit.com" target="_blank" title="iVisit">www.ivisit.com</a> in the next edition.</p>    <p class="MsoNormal"><strong><em>Now why use VoIP in the first place? </em></strong></p>    <p class="MsoNormal"><a target="_blank" href="http://www.google.co.uk/search?hl=en&amp;q=define%3A+VoIP&amp;btnG=Google+Search&amp;meta="><img width="190" height="202" border="0" vspace="0" hspace="10" align="right" title="Power Tip: Try 'define:&lt;search term&gt;' as illustrated" alt="Power Tip: Try 'define:&lt;search term&gt;' as illustrated" src="http://consulting.ambjorn.com/images/definevoip.jpg" /></a>Well, let&rsquo;s start with what VoIP is: It stands for Voice over Internet Protocol but put more simply, it is a &lsquo;phone line&rsquo; for your internet connection. &nbsp;The organisations I work with have first and foremost used it to cut cost &ndash; calling another user user of the same service, whether it is &nbsp;<a href="http://www.ivisit.com" target="_blank" title="iVisit">iVisit</a>, <a href="http://www.skype.com/download/" target="_blank" title="Download Skype">Skype</a>, <a href="http://www.google.com/talk/  " target="_blank" title="www.google.com/talk/  ">GoogleTalk</a> or a fourth one, is free. (There's a little powertip for getting definitions illustrated on the right - click and you'll see how handy it is).<br /></p>    <p class="MsoNormal">There&rsquo;s more to it though &ndash; especially smaller organisations who realise that their hard raised cash is best spent on frontline services, instead of an expensive office. They can easily set up a<a href="http://www.skype.com/products/skypein/" target="_blank" title="Google SkypeIn"> SkypeIn</a> number that&rsquo;ll not only allow them to have different people in different locations covering the same number &nbsp;- not at the same time of course &ndash; but nevertheless I am sure you can imagine the usefulness for an organisation where the office is covered on rotation. </p>  <p class="MsoNormal">One even simpler implementation of this is my own use of Skype &ndash; I live in S&atilde;o Paulo but most of my clients are in the UK &ndash; now I wouldn&rsquo;t want them to worry about the cost when picking up the phone (I&rsquo;d much rather that they remember the four hour time difference). So, I have a London number - which, if I am online goes to Skype (costing the caller the cost of a UK 020 call, and if I am not, reroutes to my mobile, again same cost for the caller and 12p a minute for me &nbsp;&hellip; and if that doesn&rsquo;t catch me either, a voicebox). </p>    <p class="MsoNormal"><a href="http://astore.amazon.co.uk/toolsthoughtsandthings-21/detail/B000JXOW3O" target="_blank"><img width="210" height="210" border="0" vspace="0" hspace="10" align="right" src="http://ec1.images-amazon.com/images/I/31BNWWAEGKL._SL210_.jpg" alt="Belkin Wireless Skype Handset" title="Belkin Wireless Skype Handset" /></a>If you have just one volunteer manning &lsquo;the office&rsquo; then, at least in the case of Skype, you don&rsquo;t even need to your PC on if you&rsquo;re using broadband &ndash; simply plug in a Skype Handset, which works like a normal phone, and you can call other Skype users whether next door or around the world &ndash; for free: <a href="http://accessories.skype.com/">http://accessories.skype.com/</a> - OK<em>, the handset is not free</em> but compare that with just a few months BT line rental&hellip; And yes, with that handset you can also &lsquo;dial out&rsquo; &ndash; SkypeOut rates start at just over a pence a minute to landlines. </p>    <p class="MsoNormal">If the organisation is a bit bigger then it might be worth looking at the Skype Small Business Pack: &ldquo;Skype Business Edition software, Business Control Panel, 10 Skype Pro subscriptions and voucher for &euro;50 of Skype Control Panel Credit&rdquo; &nbsp;&ndash; again, <a href="http://accessories.skype.com/">http://accessories.skype.com/</a> and then select Small Business from the menu. </p>    <p class="MsoNormal"><a href="http://www.skype.com/products/skypesms/" target="_blank" title="http://www.skype.com/products/skypesms/"><img width="78" height="78" border="0"  vspace="0" hspace="10" align="left" src="http://c.skype.com/i_preairlift/images/products/sms.png" alt="SkypeSMS" title="SkypeSMS" /></a>One more handy use is <a href="http://www.skype.com/products/skypesms/" target="_blank" title="http://www.skype.com/products/skypesms/">SMS</a> &ndash; Lots of people ignore their e-mails &hellip; but it is more difficult to ignore an SMS. Now I am not suggesting anybody should start SMS-spamming their volunteers let alone service users &ndash; it is however fantastically useful for scheduling and reminders. Say you&rsquo;re working at a branch of the Samaritans and you need to know if anybody can take a shift at short notice &ndash; instead of calling twenty people, one by one (and thus taking one if not several volunteers away from inbound calls) you can send an SMS to the whole, or half if you like, of the branch to see if there are any takers. Those who can&rsquo;t just ask to just ignore it, those who can you ask call in and get put on the list. Cost? 5p per message. That&rsquo;s less than the individual call &ndash; not to mention a lot quicker.</p><p class="MsoNormal">&nbsp;</p>      <p class="MsoNormal"><strong>Why use RSS? Why the photo tip? Why use Google?</strong></p>    <p class="MsoNormal"><strong><em>RSS &ndash; Really Simple Syndication</em></strong></p>    <p class="MsoNormal">It is a bit like rain and rivers &hellip; it is all water, but the fish only tend to be found in rivers. How so?</p>    <p class="MsoNormal">When you have a diverse user base let alone a spread out volunteer force it can be difficult to keep everybody abreast of what is happening &ndash; taking a leaf from the Samaritans again &ndash; I believe most branches, well, at least the branch I was once in, have a &lsquo;clip&rsquo; &ndash; every Sam coming in for a shift was obliged to flick through this folder which would carry announcements, upcoming events, ongoing issues etc. A nice low-tech system that worked really well&hellip;</p>    <p class="MsoNormal">But what about a volunteer force that doesn&rsquo;t regularly check in at one location? Well, you can e-mail them &hellip; but e-mails are so plentiful these days that the lack of actual reach is beginning to be troublesome. What has worked well in my experience is to shift the constant feed of information to a format where people can check in at their leisure rather than feeling obliged to read something right when it hits the top of their in-box. Once an e-mail is off the main screen it is, for most users, rarely returned to. Or you can post the stories to a nice news section on your website &hellip; but experience shows that only the most determined check in regularly to see what is indeed news.</p>    <p class="MsoNormal"><a href="http://feeds.feedburner.com/consultingambjorn" target="_blank" title="Feed for this Blog"><img width="32" height="32" border="0" align="right" src="http://www.feedburner.com/fb/images/pub/feed-icon32x32.png" alt="RSS Feed Logo" title="RSS Feed Logo" /></a>So, by encouraging people to get to the organisational newsfeed through a feed reader, say <a href="http://feeds.feedburner.com/consultingambjorn" target="_blank" title="Google Reader">Google Reader</a>, they can approach it a bit like a newspaper. Today&rsquo;s issue of the Guardian, Independent, Times or whatever your preference doesn&rsquo;t ask for you to write back &hellip; sure, you can send to a letter to the editor, but the core premise is mostly that you&rsquo;ll take what you want and then move on. Also, the newspaper&nbsp; carries many different stories: domestic issues, the weather forecast, the lottery numbers. Why not fit into a similar paradigm where people come with their cuppa to get updated.</p>    <p class="MsoNormal"><a href="http://www.google.com/support/reader/bin/topic.py?topic=12012" target="_blank" title="Google Reader Tips"><img width="349" height="21" border="0" vspace="0" hspace="2" align="right" src="http://consulting.ambjorn.com/images/googlereaderbar.jpg" alt="Google Reader Bar - Click to learn more" title="Google Reader Bar - Click to learn more" /></a>In my experience, people take a different approach when tackling information presented like this than they do their e-mail. Because of the <a href="http://www.google.com/support/reader/bin/answer.py?answer=69973&amp;topic=12012" target="_blank" title="Google Reader Keyboard Shortcuts">keyboard shortcuts</a> in Google Reader (N for next, P for previous) people can flick through things as quick as a newspaper. But just like you might cut out an article from the paper and pin it on the notice board, or fold it and send it in the post to somebody, the same can be achieved with Google Reader using the option to forward a story via e-mail or to share it. (To see an example of the latter in action, check out the right hand margin of this blog). </p>    <p class="MsoNormal">Now this latter action taps into word of mouth &ndash; the most powerful way of reaching anybody. I&rsquo;ve covered the implications of this in a recent article entitled <a href="http://consulting.ambjorn.com/2007/09/walled_gardens_vs_open_collabo.html" target="_blank" title="Walled Gardens vs. Village Greens">Walled Gardens vs. Village Greens</a> - For a practical example, check out how The Wilderness Foundation is calling for <a href="http://wildernessfoundationuk.blogspot.com/2007/08/dear-reader-what-you-can-do-to-make.html">readers of their blog</a> to leverage their message (thus, temporarily at least, turning them into volunteers):<p> 
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</P>
- Action they can take, thanks to RSS, straight from Google Reader without having to go to the actual blog. </p>    <p class="MsoNormal">&hellip;and just like on a newsgroup like <a title="UKVPM" target="_blank" href="http://ambjorn.com/consulting-mt/groups.yahoo.com/group/UKVPMs/">UKVPM</a>, people can still comment, adding to the discussion.</p>    <p class="MsoNormal">So, by feeding into a river instead of hoping people will catch your raindrop, you give it more uses and get more reach. </p>        <p class="MsoNormal">NB: The handbook is end-user oriented so it doesn&rsquo;t cover how to set up an organisational blog. We do have a workshop for this &hellip; but not a handbook to go with it so far.<br /><em>&nbsp;</em></p>    <p class="MsoNormal"><strong><em>Why the photo tip?</em></strong> <br /></p>      <p class="MsoNormal">People love photos and they are best shared, especially when it comes to recognising volunteer effort &ndash; but as Jayne pointed out, not everybody has a fast connection let alone lots of hard disk space. So the tip is in the handbook as an aspirin for a common headache. We&rsquo;ll talk a bit more about giving people simple skills that make a real difference further down.<br /><em>&nbsp;</em></p>    <p class="MsoNormal"><strong><em>Why use Google?</em></strong><br /></p>    <p class="MsoNormal">Using a search engine is a cornerstone ability for modern living. I compare it with the basic skill of knowing how to look something up in printed a dictionary or encyclopaedia. It facilitates help-for-selfhelp. <br /></p>  <p class="MsoNormal">Not to mention a&nbsp; couple of specialised uses if you&rsquo;re:</p> <ul><li>a volunteer driver trying to be absolutely sure where you are going <a href="http://maps.google.co.uk/">http://maps.google.co.uk/</a></li><li>a volunteer trying to find where to source a product for your service at the best price <a href="http://www.google.co.uk/products">http://www.google.co.uk/products</a></li><li>a volunteer researcher keeping tabs on academic developments in the field <a href="http://scholar.google.co.uk/">http://scholar.google.co.uk/</a> <br /></li></ul>The key first learning point is just a basic search &ndash; the simplest but most important being the difference it makes to put inverted commas around a term, thus narrowing the results considerably (as most people never get past the first results page anyway you might as well improve the chance of what you want to find turning up there in the first place). In the workshops we normally encourage people to try this using their own name &ndash; first without inverted commas, and then with.</p>]]></description>
         <link>http://ambjorn.com/consulting/2007/09/ukvpm_discussion_on_eintellige.html</link>
         <guid>http://ambjorn.com/consulting/2007/09/ukvpm_discussion_on_eintellige.html</guid>
         <category>Collaboration</category>
         <pubDate>Mon, 24 Sep 2007 18:03:39 +0000</pubDate>
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            <item>
         <title>Village Green vs. Walled Garden</title>
         <description><![CDATA[<p>Working in the <a title="City of Walls: Crime, Segregation and Citizenship in Sao Paulo" target="_blank" href="http://astore.amazon.co.uk/toolsthoughtsandthings-21/detail/0520221435">City of Walls</a> gives a unique perspective on how fragmented a community can become - not so much because of trespassing - but just as much, if not more, because of the fear of it.</p> <p>Still, walled gardens can, at least for me, make one think of serene - perhaps slightly overgrown green spaces, flanked by vine-covered ancient brick or bollard walls. Safe and secure.<br /> But that harks back to an era before barbed wire and whatnot. Also, even under the shade of an old fig tree, as pleasant as it might be - if those walls are up, you're not likely to get much interaction let alone collaboration done.</p> <p>This article sets out to deal with some of the implications of the above as applied to the virtual world.</p> <p>We'll start with the <strong>walled gardens</strong>:<strong> </strong>Count your username/password collection. Each set is, when combined, a key to a walled garden somewhere. My expectation is that you have tens if not more than a hundred username/password sets. It took time to set each one up. It takes time to maintain each one. </p> <p>Now, you don't want to share your banking or tax return with anybody I expect - these are examples of a barbed wire, barking dog type of walled gardens that should always stay that way. </p> <p>Some walled gardens have their virtues in other words.</p> <p>But what about e-mail and other types of electronic messaging? Well, again, you probably wouldn't want anybody to read everything in your inbox - yet, what if you could pick bits of information and share it with trusted colleagues and collaborators? Bit like sharing news on the <strong>village green</strong>.<br /> </p> <p>You're probably already doing that if you're using <a href="http://www.linkedin.com/" title="LinkedIn">LinkedIn</a> (making it easier for people to find you, reconnect and recommend you) - You might even have taken the extra step of using one of the flurry of social networks out there such as <a title="Facebook" target="_blank" href="http://www.facebook.com/">Facebook</a> or <a href="http://www.orkut.com" title="Google owned Orkut ">Orkut</a> - and maybe even one of the new highly specialised networks like <a title="Reuters New Online Network for the Carbon Markets" target="_blank" href="http://www.reutersinteractive.com/">Reuters' new Carbon Market Community</a>.<br /> </p> <p>Facebook and Orkut are <em>Horizontals</em> - in the sense that they cover a large and broad community with a diverse set of interests - yet they both allow <em>Vertical</em> activity in the form of open and closed groups for specialised collaboration. </p> <p>Put in a more everyday language - they're village greens with big and small tents and in this mini case study we'll specifically look at Facebook. Depending on who you encounter, which tent you enter, different levels of information is shared (depending on your <a title="Facebook Privacy and Security" target="_blank" href="http://www.facebook.com/help.php?page=9">privacy settings</a> and those of the <a href="http://www.facebook.com/help.php?hq=groups" target="_blank" title="Facebook Group Help">group</a>). </p> <p>The advantage of this model is that it helps create <em>active</em> and <em>passive</em> word of mouth:</p> <ul> <li>Active as in the example of a forthcoming <a href="http://www.facebook.com/event.php?eid=5545558155" target="_blank" title="Ideas that can change the world...">Edge Foundation event</a> with a superb theme (Ideas that can change the world...) that my past collaborator Steve Moore of <a href="http://www.policyunplugged.org/" target="_blank" title="Policy Unplugged">Policy Unplugged</a> fame is running in London - Well, I can't be there myself, but thanks to the infrastructure I could easily directly invite a number of relevant leaders who I know will be able to both add something to, and benefit from, the event. <br /> </li> <li><a href="http://www.facebook.com/group.php?gid=5298753906" target="_blank" title="Nordic Business Cross Country - S&atilde;o Paulo"><img width="200" height="108" border="0" align="right" src="http://profile.ak.facebook.com/object2/36/36/n5298753906_7838.jpg" alt="Nordic Business Cross Country - S&atilde;o Paulo" title="Nordic Business Cross Country - S&atilde;o Paulo" /></a>Passive as in the example of last night's <a href="http://www.facebook.com/group.php?gid=5298753906" target="_blank" title="Nordic Business Cross Country">Nordic Business Cross Country</a> initiative which we've just kicked off: The friends of the people attending saw that there's something going on = We doubled our modest membership in one go and expect to see that reflected in turnout for the next event. <br /> </li> </ul> <p>Combining the two you get real impact - Steve rounded up 470+ people in no time this way - who are now collaborating like never before, without the cost of a print let alone e-mail campaign to get it off the ground. Just a few well connected people to start with and the wildfire was off. <br /><a href="http://www.facebook.com/apps/application.php?id=2219089314" target="_blank" title="Cities I've Visited"><img width="75" vspace="0" hspace="10" height="75" border="0" align="right" src="http://photos-c.ak.facebook.com/photos-ak-sctm/v43/167/700223/app1_700223_2219089314_3103.gif" alt="Cities I've Visited - TripAdvisor" title="Cities I've Visited - TripAdvisor" /></a> This, by the way, is also how <a href="http://www.facebook.com/apps/" target="_blank" title="Facebook App Catalogue">Facebook Apps</a> work - Like the ever successful TripAdvisor-developed <a href="http://www.facebook.com/apps/application.php?id=2219089314" target="_blank" title="Cities I've Visited">Cities I've Visited app</a>.</p> <p>Even old institutions like the <a href="http://www.rsa.org.uk/" target="_blank" title="Royal Society for the encouragement of Arts, Manufactures &amp; Commerce">RSA</a>, which harks back to <a href="http://www.rsa.org.uk/rsa/history.asp" target="_blank" title="RSA History">1754</a>, are at it - Through the OpenRSA group I'm collaborating with people in the way that was intended by the RSA's expensively developed proprietary forum system - but because of it being a walled garden instead of a tent on a village green ... it never really managed to attract a consistently active user base for collaboration. Let's see though - through feedback from this group of fellows, improvements might be made that'll drive more people directly to the RSA site (for more than just the excellent <a href="http://www.rsa.org.uk/audio" target="_blank" title="RSA Audio">podcasts</a>, super <a href="http://www.rsa.org.uk/Library/index.asp" target="_blank" title="RSA Library">library</a>, the extensive <a href="http://www.rsa.org.uk/archive/archive.asp" target="_blank" title="RSA Archive">archive</a> and <a href="http://www.rsa.org.uk/events/index.asp" target="_blank" title="RSA Lectures &amp; Events">lecture listings</a>).</p><p>It is not just horizontal social networks that can have vertical applications - it even applies to the traditional PC apps: Word processing, spreadsheets and presentations. <a title="Google Docs" target="_blank" href="http://docs.google.com/">Google</a>, <a title="Zoho.com" target="_blank" href="http://www.zoho.com/">Zoho</a> and a raft of others are rapidly entering this space making the days of big attachments let alone the headache of copy/paste consolidation of input from six different collaborators a thing of the past. Even my <em>alma mater</em>, which had otherwise admitted defeat in the desktop arena, has now entered the on-line office space with a new offering called <a title="TechCrunch: IBM Deals Itself Into Microsoft Office Space With Free Lotus Suite" target="_blank" href="http://www.techcrunch.com/2007/09/18/ibm-deals-itself-into-microsoft-office-space-with-free-lotus-suite/">Lotus Symphony</a> (the name is actually a <a href="http://en.wikipedia.org/wiki/Lotus_Symphony" target="_blank" title="http://en.wikipedia.org/wiki/Lotus_Symphony">recycle from '92</a> but that's another story).<br /></p> <p>Does this mean that you can convert whole swathes to this way of getting things done in no time? Maybe not quite. Beth Kanter created a wordplay on it recently when she talked about <a title="Beth Kanter on Fear 2.0" href="http://beth.typepad.com/beths_blog/2007/09/fear-20.html">Fear 2.0</a> (which in turn was sparked by the recent <a title="Fear of Web 2.0 article on Read/WriteWeb" target="_blank" href="http://www.readwriteweb.com/archives/fear_of_web_20.php">Fear of Web 2.0</a> article on <a title="http://www.readwriteweb.com/" target="_blank" href="http://www.readwriteweb.com/">Read/WriteWeb</a>) - Here are two key paragraphs from Beth's article on what threatens uptake:<br /></p> <blockquote>&quot;While organizational adoption of social media tools for external communications strategies is becoming more common, not to mention lots of practical advice such as this recent white paper: <a href="http://www.enthusiastgroup.com/node/122/done?sid=211">The Revolution will be Socialized</a> and the many how-to primers for nonprofits like this <a href="http://www.techsoup.org/learningcenter/internet/page7430.cfm?cg=searchterms&amp;sg=social%20networking">one</a>. It appears that corporations believe that <a href="http://beth.typepad.com/beths_blog/2007/08/social-networ-1.html">desktop applications and office documents should not have a social life</a>. MacManus refers to the <a href="http://www.readwriteweb.com/archives/microsoft_10_reasons_against_google_apps.php">Google Apps vs Microsoft Office debate</a> as evidence of this.&nbsp; <br /> <br /> With the &quot;I'm sticking with DOS&quot; button analogy, I'm probably showing my age, but new technology emerges that has the potential to replace or improve upon an existing technology, people resist. There are people or even organizational cultures comfortable with using the existing tools and are slow to change, while early adopters and agile cultures keep learning and&nbsp; moving. In many cases, the slow to change eventually adopt or they no longer remain relevant to their constituents, donors, or lose their edge.&quot; - <em><a title="http://beth.typepad.com/beths_blog/2007/09/fear-20.html" target="_blank" href="http://beth.typepad.com/beths_blog/2007/09/fear-20.html">Full article</a></em><br /> </blockquote> <p>And this is an apt time to return to the city analogy - Merchants have since time immemorial realised that it doesn't help much to pitch up shop if there isn't anybody around. In fact, the best place to be is often in a tight cluster - surrounded by both collaborators, competitors and hopefully a client or two. That way you get economies of scale, passing trade <em>and</em> you can stay in tune with what's going on. You don't lose your edge in other words.</p><p>The key is to undestand that a&nbsp;<a title="City of Walls: Crime, Segregation and Citizenship in Sao Paulo" target="_blank" href="http://astore.amazon.co.uk/toolsthoughtsandthings-21/detail/0520221435" />City of Walls</a>, whether virtual or real - cuts us off from interaction. Now I am by no means suggesting you don't lock your front door at night nor that you should switch off the firewall on your laptop. What I am advocating is that you sensibly think about the horizontals - the village greens - where you can collaborate for the benefit of others and of course yourself. The virtual village green comes with many tents - and you can choose and pick between them and create your own walls on the fly. Just like you can choose whether to engage in conversation with somebody sitting next to you on a bench or a bus - in both cases though, I would suggest you need to be open to the opportunity. Or, to quote the anthropologist Teresa P. Caldeira in the introduction to her book <a title="City of Walls: Crime, Segregation and Citizenship in Sao Paulo" target="_blank" href="http://astore.amazon.co.uk/toolsthoughtsandthings-21/detail/0520221435">City of Walls</a>: &quot;...spatial segregation undermines the values of openess, accessibility, freedom of circulation, and equality...&quot;<br /> </p><p><strong>In conclusion - If you're:</strong></p><ul><li>A traditional PC app user - give Google Docs or Zoho a try (see video below) and save time consolidating docs and sorting through five versions and accidentally deleting the wrong one</li><li>A Facebooker, Orkut or maybe even a Reuters' Carbon Market Community user - Adjust your privacy settings so they match your needs and think about how best to use the community infrastructure for both active and passive word of mouth.</li><li>A network organizer/community builder - think twice about growing your own. Go where people already are... that'll vastly improve your chances of success.<br /></li></ul> <p><strong>Further reading and viewing:</strong></p>]]></description>
         <link>http://ambjorn.com/consulting/2007/09/walled_gardens_vs_open_collabo.html</link>
         <guid>http://ambjorn.com/consulting/2007/09/walled_gardens_vs_open_collabo.html</guid>
         <category>Collaboration</category>
         <pubDate>Tue, 18 Sep 2007 12:11:56 +0000</pubDate>
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         <title>Financial Management for NGOs</title>
         <description><![CDATA[    <p>Solid financial management is key for all NGOs in order to make funding sustain their efforts as effectively as possible - or put more simply, to get the biggest bang for the buck. </p>     <p>Good financial records are essential for good governance and funders, which many organizations rely on for their survival, obviously want to be assured that they're making a sound investment. That's not to mention the fact that fiscal discpline is essential for maintaining the integrity and reputation of the sector. It is difficult to forgive a private enterprise for waste - but almost impossible to forgive a charitable effort for the same.</p>     <p>Yet it can be a bewildering field to say the least. Both when sitting on, as well as when advising boards, I have found that the quality not to say quantity of reporting varies considerably. <br />    </p>     <p>Mango, a UK-registered charity that exists to help NGOs strengthen their financial management, has a guide. The Guide has five sections - Here's quoting from their website:</p>        <blockquote>    <p><a href="http://mango.org.uk/guide/introduction.aspx" target="_blank" title="Mango's Guide to Financial Management for NGOs"><img width="59" height="229" border="0" align="right" src="http://mango.org.uk/logo.gif" alt="Mango - Financial Management for NGOs" title="Mango - Financial Management for NGOs" /></a></p>       <ol>    <li><strong><a href="http://mango.org.uk/guide/introduction.aspx">Introduction</a></strong> - key responsibilities for trustees, senior managers, finance staff and donors. Principles of financial management for NGOs.</li>       <li><a href="http://mango.org.uk/guide/basics.aspx"><strong>Getting the Basics Right</strong></a> - the building blocks: keeping accounts, financial planning, financial monitoring and maintaining control. Also: working with beneficiaries, managing audits and legal requirements. </li>       <li><a href="http://mango.org.uk/guide/advanced.aspx"><strong>Advanced Issues</strong></a> - financial sustainability, working with donors,&nbsp;giving and receiving&nbsp;grants, accountability (including cost-effectiveness) and overseeing controls. </li>       <li><strong><a href="http://mango.org.uk/guide/ngos.aspx">What NGOs Do</a></strong>&nbsp;-&nbsp;a&nbsp;short introduction to&nbsp;what NGOs do&nbsp;and what this means for managing their work. The important implications for managing NGOs are&nbsp;summed up as two golden rules.</li>       <li><a href="http://mango.org.uk/guide/resources.aspx"><strong>Resources</strong></a> - practical resources available to download and use, including Mango's highly-rated training manual, a complete&nbsp;financial system and Mango's Health Check, available in&nbsp;seven different languages.</li>    </ol>    </blockquote>        <p>My favourite is their <a href="http://mango.org.uk/guide/resources/healthcheck.aspx" target="_blank" title="Mango&rsquo;s Financial Management Health Check -- How healthy is the financial management in your NGO?">Health Check</a> - available in seven languages - which alas, as I am writing from S&atilde;o Paulo, does not include Portuguese. Still, essential reading-for-action for Chairman and Treasurer.</p>   <p>I'll add it to my set of standard list of documents I suggest as <em>essential first reading for new trustees</em>. Here are the original three for reference, as outlined at the end of the '<a href="http://ambjorn.com/consulting-mt/" target="_blank">Finding New Trustees</a>' article from earlier this year: </p>   <ul>  <li><span style="font-weight: bold">The Essential Trustee<br />      - </span><a href="http://ambjorn.com/consulting-mt/" title="- http://www.charity-commission.gov.uk/supportingcharities/efftrustintro.asp">http://www.charity-commission.gov.uk/supportingcharities/efftrustintro.asp</a></li>   <li><span style="font-weight: bold">The role of the Charity Commission<br />      </span>- <a href="http://www.charity-commission.gov.uk/tcc/ccabout.asp" title="http://www.charity-commission.gov.uk/tcc/ccabout.asp">http://www.charity-commission.gov.uk/tcc/ccabout.asp</a></li>   <li><span style="font-weight: bold">Operational Guidance from the Charity Commission on charity accounts and reports</span><br />      - <a href="http://www.charity-commission.gov.uk/supportingcharities/%20" title="http://www.charity-commission.gov.uk/supportingcharities/ ">http://www.charity-commission.gov.uk/supportingcharities/ </a></li>  </ul>   <p><em>And the essential websites for UK trustees/board members (in addition to the <a href="http://www.charity-commission.gov.uk/" target="_blank" title="Charity Commission">Charity Commission</a>):</em><br /> </p>   <ul> <li><strong>The Governance Hub<br /> - </strong><a href="http://www.governancehub.org.uk/" target="_blank" title="The Governance Hub">http://www.governancehub.org.uk/</a></li> <li><strong>Trustee Net</strong><br /> - <a href="http://www.trusteenet.org.uk/" title="http://www.trusteenet.org.uk/">http://www.trusteenet.org.uk/</a><br /></li> </ul>            ]]></description>
         <link>http://ambjorn.com/consulting/2007/09/financial_management_for_ngos.html</link>
         <guid>http://ambjorn.com/consulting/2007/09/financial_management_for_ngos.html</guid>
         <category>Events, Grants, Awards</category>
         <pubDate>Thu, 13 Sep 2007 06:43:34 +0000</pubDate>
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         <title>Net2ThinkTank: What is needed to facilitate more nonprofits&apos; adoption of the social web?</title>
         <description><![CDATA[ <p><a href="http://www.netsquared.org/blog/britt-bravo" target="_blank" title="Britt Bravo's blog on Netsquared.org"><img width="125" height="65" border="0" align="right" title="netsquared.org" alt="netsquared.org" src="http://www.netsquared.org/sites/netsquared.org/files/images/Net2-share-build.gif" /></a><a href="http://www.netsquared.org/blog/britt-bravo" target="_blank" title="Britt Bravo's blog on Netsquared.org">Britt Bravo</a> - who writes the most prolific of the blogs on <a href="http://www.netsquared.org/" target="_blank" title="http://www.netsquared.org/">Netsquared.org</a> - has kicked off a new initiative, a collaborative blog series called <a href="http://www.netsquared.org/tags/net2thinktank" target="_blank" title="net2thinktank">Net2ThinkTank</a>. </p>   <p>She <a title="Net2ThinkTank: What is needed to facilitate more nonprofits' adoption of the social web?" target="_blank" href="http://www.netsquared.org/blog/britt-bravo/join-net2thinktank-send-your-post-monday-september-10th">says</a>:</p>         <blockquote>&quot;My hope is that your collective wisdom will spark new ideas for how the social web can be used for social change, as well as produce solutions to challenges that web-based changemakers face.&quot; <br />    </blockquote>           <p><em>Continuing:</em></p>       <blockquote>    <p>&quot;The Overbrook Foundation recently published, <a target="_blank" href="http://www.overbrook.org/resources/resources.html">&quot;Web 2.0 Assessment of The Overbrook Foundation's Human Rights Grantees&quot;</a> by Allison Fine, author of <a target="_blank" href="http://www.allisonfine.com/momentum.html">Momentum: Igniting Social Change in the Connected Age</a>. The results of the study was that most of the organizations the Overbrook Foundation funded were struggling to incorporate the social web into their work.&quot;</p>  </blockquote>       <p>Those who've worked with small NGOs, whether human rights oriented or not, won't be surprised that the report concludes, amongst other things, that:</p>       <blockquote>    <p><span class="tx">                         &bull; <em>Overall, the grantees are firmly entrenched in the Web                          1.0 world, meaning that they use the web largely as a                          source of information rather than a tool for interactivity.                          <br /><br />  &bull; Most grantees are not taking advantage of easy-to-use                          social media tools effectively. For instance, only half                          of them have blogs, and only half of these groups allow                          comments on their blogs. <br /><br />                             &bull; Survey respondents and group discussion participants                          often felt a &ldquo;common struggle&rdquo; in understanding which                          tools are critically important to their work and were                          at a loss as to where and how to get help for selecting                          and using new social media tools.&nbsp; </em>                                                          </span><br />    </p>   </blockquote>       <p>Which leads to the Net2ThinkTank question -&nbsp; <strong>What is needed to facilitate more nonprofits' adoption of the social web? </strong></p>   <p>The answer in my experience is to ensure that <em>cornerstone skills</em> are in place - a term I incidentally first came across in an <a title="Cornerstone Online Media Skills: Your Picks?" target="_blank" href="http://www.poynter.org/column.asp?id=31&amp;aid=128519">article on Poynter.org by Amy Gahran</a>. I think the term is a good visual for the challenge ahead and solves my longstanding conundrum of what exactly to call basic skillset,<br /> </p>   <p>What has worked well is to start off with some PC 101 skills that simply speed up the inevitably slow laggard-laptops/desktops &hellip; and then gently moving over into Web 2.0 without making the transition too obvious &hellip;&nbsp; you'd be surprised how this improves retention. My colleague, Cesar Volpe at <a title="http://www.tacticalcommunications.org/" target="_blank" href="http://www.tacticalcommunications.org/">Tactical Communications</a>, and I have thrown together a handbook for this purpose which can be found here: <a href="http://e-intelligence.weebly.com/beginnersiniciantes.html">http://e-intelligence.weebly.com/beginnersiniciantes.html</a> (English and Portuguese).<br />  </p>   <p><a title="Demystifying Web 2.0" target="_blank" href="http://www.designingforcivilsociety.org/2007/01/next_game_demys.html"><img width="250" height="139" border="0" align="right" title="Demystifying Web 2.0" alt="Demystifying Web 2.0" src="http://partnerships.typepad.com/civic/cardimages-tm.jpg" /></a>Cards as a basis for conversation also work extremely well - David Wilcox over at <a title="designingforcivilsociety.org/" target="_blank" href="http://www.designingforcivilsociety.org/">Designing for Civil society</a> has pioneered this - check out his &lsquo;demystifying Web 2.0&prime; deck <a title="http://www.designingforcivilsociety.org/2007/01/next_game_demys.html" target="_blank" href="http://www.designingforcivilsociety.org/2007/01/next_game_demys.html">here</a> and also on this <a title="http://social-media-game.wikispaces.com/" target="_blank" href="http://social-media-game.wikispaces.com/">Social Media Game Wiki</a> created by <a title="http://www.bethkanter.org/" target="_blank" href="http://www.bethkanter.org/">Beth Kanter</a>.</p>   <p>It takes time and determination. But once a few board members let alone staff have become <a title="http://www.google.com/reader" target="_blank" href="http://www.google.com/reader">Google Reader</a> and <a title="http://www.google.com/alerts" target="_blank" href="http://www.google.com/alerts">Google Alert</a> addicts the road ahead is just that little bit easier.&nbsp;</p>  ]]></description>
         <link>http://ambjorn.com/consulting/2007/09/net2thinktank_what_is_needed_t.html</link>
         <guid>http://ambjorn.com/consulting/2007/09/net2thinktank_what_is_needed_t.html</guid>
         <category>Web 2.0</category>
         <pubDate>Sun, 09 Sep 2007 22:30:06 +0000</pubDate>
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         <title>Getting the Word Out - II</title>
         <description><![CDATA[<p>In addition to the <a href="http://ambjorn.com/consulting/2007/08/getting_the_word_out.html" target="_blank">previous post</a> on getting the word out, I should mention that there are stacks of places to promote events for free, yet reaches millions.<br /></p><p><strong><em>UK Magazine/Website Listings:</em></strong><br /></p><ul><li><a title="Submit event to Time Out London" href="http://www.timeout.com/contact/index.php?action=mag_form" target="_blank">Time Out London</a> - &quot;Submission date for events is two weeks prior to the day of publication, publication day is always a Wednesday.&quot;</li><li><a title="http://www.lecturelist.org/" href="http://www.lecturelist.org/" target="_blank"><strong><em><img title="The Lecture List" height="37" alt="The Lecture List" src="http://www.lecturelist.org/assets/i/skins/LL/LL_logo_f60.gif" width="187" align="right" border="0" /></em></strong></a><a title="http://www.lecturelist.org/" href="http://www.lecturelist.org/" target="_blank">The Lecture List</a> - &quot;Any talk which is open to the public can appear on The Lecture List, from large events in major institutions through to small scale events in local community venues.&quot;</li><li><a title="The List" href="http://www.prospect-magazine.co.uk/events.php?" target="_blank">The List</a> in <a title="http://www.prospect-magazine.co.uk/" href="http://www.prospect-magazine.co.uk/" target="_blank">Prospect Magazine</a> - &quot;Your event must be open to the general public, must be a lecture, seminar or talk (not a conference, recital, exhibition etc), should run for no longer than four hours, and ideally cost under &pound;20. Inclusion in the web version of the List is free and your event may also be included in the magazine version.&quot;</li><li><a title="pa-entertainment.press.net/listings/" href="http://www.pa-entertainment.press.net/listings/" target="_blank">Outlets handled by PA Entertainment</a> - Includes Metro, Guardian (The Guide), The Independent Events Guide, The Evening Standard etc. - &quot;To ensure your events are shown in our listings guides, please send them to us by email, fax or post. As well as details of the event, all listings need to have a date, time, price, telephone number and exact address, including a full postcode. Please send your listings to us no later than three weeks before the event and let us know about any cancellations or changes as soon as possible.&quot;<br /></li></ul><p><strong><em>International Events:</em></strong></p><ul><li><a title="http://upcoming.yahoo.com/" href="http://upcoming.yahoo.com/" target="_blank"><img title="Upcoming" height="74" alt="Upcoming" src="http://upcoming.yahoo.com/images/logo.gif" width="259" align="right" border="0" /></a>Time Out <a title="Get listed in Time Out Abu Dhabi" href="http://www.timeoutabudhabi.com/corporate/contribute.php" target="_blank">Abu Dhabi</a>, <a title="Get listed in Time Out NY" href="http://www.timeout.com/newyork/section/get-listed" target="_blank">NY</a>, <a title="Get listed in Time Out Chicago" href="http://www.timeout.com/chicago/ViewSection.do?sectionId=get_listed" target="_blank">Chicago</a> etc. - Links to all of them @ <a title="http://www.timeout.com/" href="http://www.timeout.com/" target="_blank">Timeout.com/</a></li><li><a title="http://upcoming.yahoo.com/" href="http://upcoming.yahoo.com/" target="_blank">Upcoming </a>- &quot;Know something going on in &lt;your city&gt; that we don't? <a href="http://upcoming.yahoo.com/event/add/">Add it to Upcoming</a> to share it with the world.&quot;</li></ul><p>Now that doesn't mean you should underestimate the power of word of mouth - this can be driven by a simple e-mail such as the one I recently got from Roger &amp; Satu @ Shakeurarts, which led me to update my standard advice sheet on where and how to list events. </p><p>Putting a reference to&nbsp;your event in the signature file of your e-mails also works well. How to do that can be learnt on page three&nbsp;of the '<a title="S&atilde;o Paulo e-Intelligence Programme: Getting Stuff Done Handbook" href="http://consulting.ambjorn.com/downloads/GettingStuffDoneHandbook.pdf" target="_blank">Getting Stuff Done Handbook</a>' from the <a title="Beginners page - S&atilde;o Paulo e-Intelligence Programme " href="http://e-intelligence.weebly.com/beginnersiniciantes.html">beginners page on&nbsp;the S&atilde;o Paulo e-Intelligence Programme</a> site.</p><p><a title="Go to group on Facebook" href="http://www.facebook.com/group.php?gid=4123959173" target="_blank"><img title="Click to go to group on Facebook" height="100" alt="Click to go to group on Facebook" src="http://consulting.ambjorn.com/images/ideasthatcan.jpg" width="100" align="right" border="0" /></a>Also, if you belong to a social network like Facebook - you can create events&nbsp;and invite people that way too. A spectacularly successful example of this is the <a title="Ideas that can change the world group" href="http://www.facebook.com/group.php?gid=4123959173" target="_blank">Ideas that can change the world group</a> that has grown from zero to 430+ people in just a few weeks. Click on the image to get to the group, and <a title="Ideas that can change the world - 20th Sept 2007 - 7-10pm @ The Edge Foundation, 10 Golden Square, London" href="http://www.facebook.com/event.php?eid=5545558155">here to go straight to the event listing</a>.</p><p>Anyway, back to Roger and Satu and Shake Ur Arts --- here's their forthcoming event:<br /></p>]]></description>
         <link>http://ambjorn.com/consulting/2007/09/getting_the_word_out_ii.html</link>
         <guid>http://ambjorn.com/consulting/2007/09/getting_the_word_out_ii.html</guid>
         <category>Social Media</category>
         <pubDate>Thu, 06 Sep 2007 17:11:34 +0000</pubDate>
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         <title>Getting the Word Out</title>
         <description><![CDATA[  <p><a title="Facebook Flyers" href="http://www.facebook.com/flyers.php"><img width="150" height="123" border="0" align="right" title="Facebook" alt="Facebook" src="http://static.ak.facebook.com/images/logo-f8-150x123.gif?12:49823" /></a>I've written before about the Google.org <a title="Good Stuff from Google" target="_blank" href="http://ambjorn.com/consulting/2007/05/good_stuff_from_google.html">free-advertising for charities</a> - which is a great tool if you can afford the time and the wait whilst they process your application. But what if you're holding an event in three days and you want to reach an audience - say a particular age group in a particular area, or maybe even just from a specific university?<br /><br /> Step in <a title="Facebook Flyers" target="_blank" href="http://www.facebook.com/flyers.php">Facebook Flyers</a> - Starting @ US$5 you can cut out the printing shop not to mention standing in the rain as you try and hand out a couple of thousand flyers... Superb. </p>   <p>If you're on Facebook <em>and </em>from University of Essex, Writtle College, Cambridge, Anglia Ruskin and a few other nearby colleges and universities then watch out for the upcoming Wilderness Foundation pilot flyers - promoting an <a title="Turn Around Project Information Evening" href="http://wildernessfoundationuk.blogspot.com/2007/08/turn-around-project-information-evening.html">upcoming event</a> and secondly the excellent <a title="Wilderness Training Course - Click to learn more" target="_blank" href="http://www.wildernessfoundation.org.uk/Page.asp?originx_8545tz_12289231360097p85g_20072165851m">Wilderness Training Course</a>.<br />  </p>  ]]></description>
         <link>http://ambjorn.com/consulting/2007/08/getting_the_word_out.html</link>
         <guid>http://ambjorn.com/consulting/2007/08/getting_the_word_out.html</guid>
         <category>Social Media</category>
         <pubDate>Thu, 30 Aug 2007 19:43:56 +0000</pubDate>
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         <title>Google Shared Items</title>
         <description><![CDATA[<p><img border="0" align="right" src="http://www.google.com/reader/ui/4184999142-logo-scroll.gif" alt="Google Reader" />  One of the great pieces of functionality in Google Reader is the ability to easily share articles you read. Mine can be found in the right hand column of this blog more or less half-way down.</p> <p> </p>  <blockquote>&quot;Google Reader allows you to easily keep track of your favorite websites and see all the updates in one convenient location.&quot;</blockquote>   <a href="http://www.google.com/reader/">Get started with Google Reader</a>  <p class="descrip">If you use another feed reader and would like to keep track of updates to these shared items, there is also <a href="http://www.google.com/reader/public/atom/user/00374213731049193013/state/com.google/broadcast">a feed</a>  <a href="http://www.google.com/reader/public/atom/user/00374213731049193013/state/com.google/broadcast"><img border="0" align="absmiddle" class="feed-icon" src="http://www.google.com/reader/ui/568400747-feed-icon-12.png" alt="Feed icon" /></a>  you can subscribe to.</p><p class="descrip">To learn more about how to work with feeds, check out <a title="Getting Stuff Done Handbook" href="http://e-intelligence.weebly.com/beginnersiniciantes.html">The Getting Stuff Done Handbook</a>.</p>]]></description>
         <link>http://ambjorn.com/consulting/2007/08/google_shared_items.html</link>
         <guid>http://ambjorn.com/consulting/2007/08/google_shared_items.html</guid>
         <category>Collaboration</category>
         <pubDate>Tue, 21 Aug 2007 13:14:42 +0000</pubDate>
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         <title>e-Intelligence Update</title>
         <description><![CDATA[<p><a href="http://consulting.ambjorn.com/downloads/GettingStuffDoneHandbook.pdf" title="Getting Stuff Done Handbook - Download PDF"><img width="250" height="334" border="0" align="right" title="Getting Stuff Done Handbook - Click to download PDF" alt="Getting Stuff Done Handbook - Click to download PDF" src="http://e-intelligence.weebly.com/uploads/103968/6517144.jpg" /></a>The social enterprise, Tactical Communications, I have created with a colleague&nbsp; here in S&atilde;o Paulo for local delivery in Portuguese, now has a <a href="http://www.tacticalcommunications.org/" title="http://www.tacticalcommunications.org/">blog</a>.  <br /></p><p> We have also launched a site for our dual-language <a title="S&atilde;o Paulo e-Intelligence Programme" href="http://e-intelligence.weebly.com/">S&atilde;o Paulo e-Intelligence Programme</a> - our flagship initiative. The site has the latest version of <a title="Getting Stuff Done Handbook" href="http://e-intelligence.weebly.com/beginnersiniciantes.html">The Getting Stuff Done Handbook</a> as well as other useful materials. If you find the handbook useful (and we think you will) please do feel free to share it with friends wherever they are.<br /> </p><p>Do check out the earlier posting about <a title="http://ambjorn.com/consulting/2007/06/eintelligence_for_academics.html" href="http://ambjorn.com/consulting/2007/06/eintelligence_for_academics.html">e-Intelligence for Academics</a>.</p><p>Last but not least, check out how we've used similar thinking to help drive change through the users of the Wilderness Foundation blog: <a href="http://wildernessfoundationuk.blogspot.com/2007/08/dear-reader-what-you-can-do-to-make.html">What you can do to make a difference today</a></p><p>&nbsp;</p>]]></description>
         <link>http://ambjorn.com/consulting/2007/07/eintelligence_update.html</link>
         <guid>http://ambjorn.com/consulting/2007/07/eintelligence_update.html</guid>
         <category>Web 2.0</category>
         <pubDate>Sun, 29 Jul 2007 12:55:37 +0000</pubDate>
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